odeling Tips: Expert Modeling Advice
"Not one top model I've worked with in 20 years went to modeling
school."
Susan Wehmann, Wehmann Agency
"The best advice I can give is to check out an agency before going for
an interview, and during the interview ask who their major clients are
and what their success rate is in placing children in jobs."
Elisabeth Smith, Elisabeth Smith Model Agency (Child Model Agent
since 1960)
"You never write the agency a check for your marketing materials,
pictures, etc."
Dominick Palazzo, IMI Talent Management
"Children under 5 don't need professional photographs to get started in
modeling, according to a 40page report on modeling scams issued by the
New York City Department of Consumer Affairs. Snapshots also suffice
for adult models at "open calls" held by legitimate modeling agencies,
during which anyone is able to walk in and hear an honest evaluation of
his or her modeling potential."
Kiplinger's Personal Finance
"They come to me after spending two, three, four thousand dollars on
classes, pictures and attending conventions and expect me to take them
on, but I can tell right away that there's no potential."
Liz Bell, Liz Bell Agency
"The Association of Model Agents has a list of reputable agents. Check
their websites out, never go to a private address and never pay money
upfront."
Sarah Doukas, Managing Director, Storm Model Management
"Another common scheme comes from firms that charge people hundreds or
even thousands of dollars to be listed in their "talent directories,"
which are then mailed to agents and producers. It seems like a great
way to be seen, but in reality, most agents don't even glance at these
directories. The vast majority of directories end up in the trash as
unopened dreams."
Natasha Esch, President, Wilhelmina Models
"There are several ways for parents to protect themselves from scams.
First, you should immediately be wary of anyone who asks for money up
front."
Natasha Esch, President, Wilhelmina Models
"I don't believe that a scouting service should cost thousands of
dollars and ask that you travel long distance in order to meet with
them."
Katie Ford, President, Ford Models
"I know a lot of people spend money on unnecessary pictures and
classes. These horror stories could be avoided if the parents knew how
the child modeling industry works."
Valerie Miller, Mother
"Agents who ask you for money up frontwhether it be for a photo
session, composite, head sheet or any other promotional toolshould
be avoided."
Natasha Esch, President, Wilhelmina Models
"Unfortunately there are not only respectable and professional agencies
in this business. These socalled "agencies" mostly offer classes,
e.g., "How to become a model," where they teach anybody who pays their
expensive fees upfront. These "black sheeps" under all model agencies
mostly promise young boys and girls a big international career, if they
sign up for their expensive classes."
Louisa von Minckwitz, Founder and Director, Louisa Models, Germany
"If [a girl] comes off the street into Elite and we think she has
potential, she doesn't need to pay for classes. Somewhere down the
line, she may take runway classes, which she doesn't pay for. We
absolutely bear the burden. If a girl has talent and potential to
become a model, of course, we help. It's a scam of [the model] paying
$1,000 or $2,000. That's [expletive]!"
Monique Pillard, President, Elite Model Management
"A new model should not have to spend thousands of dollars traveling to
outrageously expensive "modeling conventions" in order to be "seen" by
national agencies. It is a placement agent's job to promote a model
and get her placed nationally. If a model has the potential to work in
a national or international market, his or her local mother agency
should be able to do the placement, or get them seen by the best
agencies worldwide."
Exposure, Inc., Kansas City, Missouri
"An opportunity to get you an audition and actually getting you work
are two different things. Anyone who promises you work is talking out
of both sides of their mouth."
Kay Tanner, Vice President, Genesis Models & Talent Agency
"No one can promise employment. That's not the agent's decision, it's
dependent on the client or the director's approval. You have to go out
and audition and get the work."
Melissa Goodman, Executive Director, SAG and AFTRA Atlanta
"If they take one penny from you up front, do an about face and run as
quickly as you can. If they want any fees up front, they're out for
your money and not out to market you or your child. An agent makes
money when you, the talent, makes money."
Scott Woodside, Actor
"An agent works for you and gets you work. The only time they get money
is when you get money."
James Legatt, Actor, Instructor, Georgia Ensemble Theater
Conservatory
"We recommend that people do not register with agents who ask for money
up front. An agent works for you and should work on a commissiononly
basis when work is obtained for you."
Melissa Goodman, Executive Director, SAG and AFTRA Atlanta
"You run into so many people all the time who have spent great amounts
of money for pictures that are unusual and classes that for the mention
of them on your resume can get you dismissed from an audition. It's a
big waste of time. People wander around with these ridiculous pictures
and these class references that aren't going to get them work and they
wonder why they don't get called for auditions."
James Legatt, Actor, Instructor, Georgia Ensemble Theater
Conservatory
"Legitimate producers do not put ads in the newspaper. They work
through established, legitimate talent agencies. Answering ads in the
newspaper typically is a way to end up in [an acting] class situation."
Norman Bielowicz, Director, Georgia Film & Videotape
"Most models get their start in a most unglamorous way: by knocking on
the doors of agencies."
Robin Givhan, Washington Post
"The really big red flag is when they start asking for money up front."
Rhonda Hudson, Model, President, The Models Guild
"Modeling is not something you learn. With time and maturity, you
develop a level of confidence in front of the camera. But don't think,
okay, you've graduated, you've now got what it takes."
Rhonda Hudson, Model, President, The Models Guild
"Modeling conventions often advertise as the best way to get exposure
to the modeling industry and the best way into the modeling business.
Modeling conventions can be lots of fun and a pleasant experience.
However, you should know that it can be more cost effective to go to
modeling agencies on their open call days to get into the industry, and
there is no charge to do so. If you have what a modeling agency is
looking for they will recognize you and begin working with you.
Further, if one agency feels you