Best way to store suede Coach bag?

It's the patchwork suede bag that's in some of the ads currently; been lusting
after it for over a month and finally got it. It's all suede, which has me in
a bit of a quandary because I've never really thought of how to store a suede
bag when not in use. (I have two cheaper suedes that I keep in dustbags, but
most of my bags are fabric or regular leather.) I don't want to just toss it
in the pile of handbags from which I normally choose the bag of the day, but
yet I don't really know the best way to keep it fresh and safe. I'd rather
practical ideas from the trusted folk here than a random Google search. TIA!
Heather
"We must all buy something from him, so he could afford a proper lunch. Then
he'll have the strength to struggle home, fall exhausted into bed, and get up
early in the morning and start the whole process all over again!" (from "Are
You Being Served?")